Friday, 24 September 2010

24/09/2010 - Why do bands/artists like music videos?

  • Helps promote the band/artist
  • Adds meaning to a song
  • A physical (and highly stylised) of the band or artist - normally the band are in favour or in agreement of the music video.
  • A really good music video can elevate an average song
  • Air time on TV - MTV, TMF, 4Music etc.
  • Airtime online - YouTube, Vimeo etc.
  • Music Video Awards - ceremony and promotion
  • Big bands work with exceptional directors
  • Further promotes bands/artists - YouTube extends the life of a music video as they're always accessible.
  • Vanity
  • Worldwide promotion
  • Very flexible and creative format

Monday, 6 September 2010

6/9/2010 - Continued

Transition Music Video Conventions

6/9/2010


50% - Coursework

50% - Theory



Section A

Theoretical evaluation of coursework

Section B

Contemporary media issues - Postmodern media

- Music videos
- Sitcoms

Media + Collective Identity

- British film industry